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Advertising Your Business
When possible it's a good idea for Mobile Notaries to have a listing in the Yellow Pages. This is still where most people will look to find a mobile Notary Public.Another good idea is to get a magnetic or decal sign for your car, advertising that you are a mobile Notary, ready to be of service. Make sure your phone numbers are large enough and clear enough to be seen well.
Definitely put up a simple web page. It doesn't have to be elaborate. It only has to be like a Yellow Pages ad, giving the important information to customers within your reach. Be clear about where you're located in general terms. You don't want phone calls from Washington D.C. if you're located in the San Francisco Bay Area. Make your phone number very visible, but don't publish your exact address. Remember, web pages can be viewed by the entire world. Unless you want walk-in clients at any time of day or night, don't give your address.
There are many online advertisers and directories you can get listed on. Make use of all the free ones you can. Only advertise in fee-based sites if you think it will pay off in increased business.
Likewise make use of any free or low cost local shoppers or bulletin boards. Carry cards with you at all times and pin them up wherever there is a public bulletin board–especially grocery stores, parks, schools, churches. This may sound like an old-fashioned way of advertising, but it works for this type of business.
Spread the word to all your friends, organizations, and sports teams your kids are involved in. People will be glad to call you when they need a Notary. A Notary isn't always easy to find, and people usually need them unexpectedly and on short notice. Make yourself visible enough so that when someone needs you, they know who to call.
As with any business, word of mouth is always your best advertising. When you approach a new client's front door, greet them with a handshake and a business card. This will help them feel confident about letting a stranger enter their home. When you leave, another handshake, and offer them another card, inviting them to pass it along to someone else who might need the services of a Notary.
Once you are established with a few customers, most of your business will come from their referrals. When you do a professional job, deliver great customer service, and are friendly and sincere, the word will spread.
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Notary Loan Signing Agent
Comprehensive Certification Course
& Reference Manual
198 pages, including a final exam
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